In addition to doubling appointment bookings and answering questions, there are several other benefits to having a dental chat option on your website. You will keep visitors on your site longer, and each time visitors engage with your dental chat, they become more familiar with your brand, paving the way for them to become lifelong patients.
By far the greatest benefit is that you can capture the information of patients who would rather chat than pick up the phone. Over 60% of millennials would rather chat than make a phone call, for example. Without a chat option, you may lose a major segment of your patient population.
A J.D. Power survey also found that nearly half of all customers prefer live chat when compared to both email and social media.
In addition, dental chat frees up your staff to handle more important matters, like tending to the patients who are scheduled and those that walk-in looking for more information.
And get this. If your competitors only have web forms
on their websites and you have dental chat, who do you think is going to score more patients? You or the other guy? That was an easy test. Of course, it’s going to be you! In fact, in our experience, when clients install dental chat on their website they generate 25% more new patient leads on average.
Webchat will help you convert more prospects into patients, even if every one of your staff is fast asleep at home in bed. What a game-changer!
Dental chat will improve your reputation as a dentist, you’ll form better relationships with patients, and you’ll learn more about your target audience
, helping you precision target them with all your other marketing efforts.
In short, dental chat is the next level of customer service in dentistry. If you don’t have a web chat option, you are missing out. The big question is: Do you want a live agent or an AI-bot at the helm? Here are some things to consider.